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3-1 Blog: Marketing Campaigns and SMART Goals

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   1/25/24 Shane Schwanger MKT-229 What is the difference between goals, strategies, and tactics? When given a task to complete, you are going to come up with a strategy to achieve your goal. The strategy is a vital step to ensure your goal is met. Within your strategy, you will come up with tactics. These are specific actions you will be completing inside your strategy to assist you in reaching your goal. What is the importance of setting SMART goals when creating a marketing campaign? So, what are SMART goals, Specific Measurable Achievable Relevant Timely When working on a marketing plan or any project, it is important to develop a goal and create a plan to reach that goal. SMART goals will help to make your plan easier to complete. Developing your company’s marketing projects around a SMART goal then you increases your chances of having a successful project. When working on a marketing campaign, you need to specify exactly what you want. Laying out your plan in SMART goal format wi